Laval Law is the Head of Marketing of Ellipse. He has over 25 years of expertise in global marketing strategy, technical project management, and communication. Laval has a unique ability to bridge the technical and business realms, ensuring seamless alignment between engineering and commercial teams to achieve a powerful Product-Market fit. At Ellipse, Laval leads the marketing function with a focus on integrating engineering, process, and commercial activities.
Laval and CEO, Cyril Lalo, have known each other since 2001, when they were partners in GlopTV Ltd, the leading middleware provider for digital TV operators in the African/Indian-Ocean region. Laval then worked with Cyril for 8 years as Head of Marketing NagraID Security, where he spearheaded a global marketing strategy that propelled NID Security from a startup to a leader in Display Card manufacturing.
During his early career as a senior consultant at DCDM Consulting (An Accenture managed firm), Laval lead projects such as the Internet Banking services and security for the Mauritius Commercial Bank, Electronic Document System for the Supreme Court of Mauritius, and online services for One & Only resorts.
Laval combines analytical rigor with creative vision, is a specialist in the development of clear unique selling propositions to maximize success and growth. His technical proficiency spans industrial design, ERP/CRM systems, web tools, database management, and programming languages. These diverse skills enable Laval to translate cutting edge technology features into unique benefits.
Head of Marketing